OUR STORY
OUR STORY

Our philosophy

Introducing Azha Perfumes, a luxurious oasis amidst the desert sands of Dubai, where tradition meets innovation and affordability meets opulence. Crafted by the visionary minds of third-generation perfumer, Mr. Omeir Kalsekar, Azha Perfumes is a testament to the enduring legacy of Arabian perfumery.

In a world clouded by uncertainty, Azha emerges as a guiding light, named after the illustrious star that once illuminated the ancient skies of Egypt. Like the stars that shine brightly against the vast expanse of the night, Azha Perfumes illuminates lives with its captivating fragrances, casting a spell of enchantment visible from thousands of miles away.

OUR MISSION

Our mission is to create a homegrown GCC perfume brand with a story to tell. We want to create a unity between the different generations through our story and to connect with us using our products which are blended with culture, values, and new trends. We aim to expand our business with traditional brick and mortar retail shops as well as the digital space with e-commerce, and to expand our distribution networks around the world.

We want to deliver positivity to our customers and want them to fall in love with Azha’s story and not just its products.

Vision

We want to become globally recognized in the scent industry while spreading a positive message

AZHA VALUE
Unity
Azha believes in Unity. It is founded in the UAE and has flourished under the united leadership of the seven royal families. Similarly,We believe that Unity within the company and with our customers can create successful businesses.
Excellence
Our grandfather always taught us to provide excellent high-quality products. We were never allowed to lower costs by sacrificing the qualityof the scent or the final product. We aim to provide excellence in the footsteps of our grandfather.
Transparency
We want to be more transparent on the use of ingredients, support farmers, and protection of the environment while developing our products.
Innovation
Manufacturing perfumes with time, we realized the importance of innovation. We aim to indulge innovation in our scentsto give it the charm that people find delight in.

Did you know that every Azha Perfumes fragrance begins its journey in the rich soils around the
world? Our dedicated farmers lovingly grow and handpick each ingredient where the earth
nurtures them best.

We take great care of our farmers because our commitment to perfecting your
fragrance starts from the very beginning. Experience the essence of true craftsmanship
in every bottle.

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